Former Classics specialist Roger Hammond boards Unibet Rose Rockets
Unibet Rose Rockets has ended 2026 with one last announcement: the burgeoning ProTeam has scooped up former pro and seasoned director Roger Hammond, who has most recently served as a DS at Red Bull-Bora Hansgrohe.
Hammond is a retired British pro who found his best results in the Spring Classics, most notably collecting podiums at Dwars Door Vlaanderen, Gent-Wevelgem and Paris-Roubaix. Since retiring in 2011, he's worked his way up from roles at the British Continental team Madison Genesis to sports director jobs at WorldTour squads Dimension Data, Bahrain Victorious and Ineos Grenadiers.
"The organization keeps growing," wrote team manager Julia Soek on the team's Substack of 28 December '25. "We always aim for long collaborations with riders, but also with staff. In any team, the staff members form a core group and will play a huge part in maintaining the culture. We are not only growing in numbers, but in expertise too."
Joining Hammond at Rose Rockets will be a handful of others including Dylan Groenewegen's coach, a former rider-turned-DS, and a nutritionist from the Dutch Olympic rowing team.
