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Jun 11, 2025

L'Oréal to replace AG2R as title sponsor?

According to Le Télégramme, French cosmetics brand L'Oréal is in talks to take over for AG2R as a title sponsor for the Decathlon-AG2R team.

Both L'Oréal and the team have denied the reports, but Le Télégramme reports that the company's arrival could boost the squad's budget. AG2R has been a title sponsor of the team since 1998, but is set to leave at the end of this season. [Le Télégramme]