A month and a half after Israel-Premier Tech first announced that it would be rebranding ahead of the coming season, the organization has revealed that it will ride into 2026 as "NSN Cycling Team." The name was unveiled in a press release on Thursday that also revealed several other key details – although the announcement also raises a few new questions at the same time.
"The international sports and entertainment company NSN (Never Say Never) and Stoneweg, a global investment platform based in Geneva Switzerland, have entered into a joint venture in professional road cycling to take over the WorldTour and Development team structure ahead of the 2026 season," read the press release.
The NSN squad will race under a Swiss license but with "a Spanish structure that is based in Barcelona and Girona."
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